Disclosure
How money works on this site
Guy Flexor recommends products and links to places you can buy them. Some of those links pay a commission. This page says that in plain language, once, so you do not have to guess.
The short version
- This is not a store. Guy Flexor does not sell inventory, take payment, ship anything, or handle returns. When you buy, you buy from someone else.
- Some links earn a commission. If you buy through one of those links, the seller or the marketplace pays Guy Flexor a cut. You pay the same listed price either way.
- Assume a product link may be affiliate unless the page says otherwise. The detailed disclosure sits above the link on the article itself — never only in this footer page.
- Commission does not buy the verdict. The test before a recommendation ships is whether it would still ship with no commission attached.
- No paid posts, no sponsored articles, no paid link insertions. A brand cannot buy a sentence here.
What Guy Flexor is, and is not
Guy Flexor is an editorial site: one person writing for men roughly 45 to 50 about bodies, gear, and claims that usually get sold louder than they get checked. The publication earns money when a reader follows an affiliate link and buys. That is the model.
Guy Flexor is not the merchant of record. It does not set prices, hold stock, import goods, process cards, or run a returns desk. If a seller ships late, sends the wrong unit, or disappears, that is the seller’s problem to fix — and Guy’s problem to own in trust, which is why seller quality is part of whether a product gets recommended at all.
Affiliate relationships
TikTok Shop is one rail Guy Flexor uses: product links that can pay a commission when a sale goes through. Other affiliate programmes may be added later. This page does not invent brand partnerships or list programmes that have not accepted the site. If a specific programme is live on a piece, the piece will say so where the link sits.
On every article that carries an affiliate link, a clear disclosure appears after the headline and before the first body paragraph, and again near later links when a reader could land mid-page. That is the disclosure that counts under FTC Endorsement Guides practice. This policy page is the overview; it is not a substitute for the notice next to the link.
Typical wording on a commission link:
Before you click. If you buy through my link, TikTok Shop pays me a commission. You pay the same price either way, and the commission doesn’t change what I write.
If the marketplace or programme on a given page is different, the sentence names that programme instead. The meaning does not change.
Free products and other material connections
A free or discounted unit is a separate connection from a commission. If a seller sends something, the piece says so. Sending a product is not buying a review: the unit may be written about or ignored, and the verdict is whatever it turns out to be.
If Guy bought the unit himself at full price, that may be stated for honesty. It does not cancel the commission disclosure if the page also carries an affiliate link.
What you should assume as a reader
- Product and marketplace links may earn Guy Flexor a commission unless the page marks them as non-affiliate.
- Editorial links to studies, guidelines, or news do not pay.
- A recommendation is still a recommendation under conflict of interest rules: would this be published with no money attached?
- Nothing here is medical advice. See a doctor for decisions about your health.
Questions, corrections, brands
Mail help@guyflexor.com. For a correction, put correction in the subject and name the page and the sentence. Brands: read the rules on the contact page first — paid posts and paid links are a hard no.
Related: How I test things, Privacy, About.